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Delicious, actually healthy cereal made from real ingredients

Icon 1 Organic
Icon 2 Non-GMO
Icon 3 0 Refined Sugars
Icon 4 Gluten-Free

Let’s swap out the fake "healthy" cereals for real food - because healthy food isn’t just better for you, it tastes better too!

Cereal Box

Story Time

STRUGGLES WITH HEALTH

Growing up, Jenny Hoyos loved cereal and junk food - until it caught up with her. After developing IBS, allergies, and other food intolerances, Jenny's life came to a standstill. She was stuck in bed or rushing to the bathroom, unable to go to school or pursue the things she loved. Even her biggest dream - becoming a YouTuber - felt out of reach. With no energy to film or edit, Jenny wondered if she’d ever be able to create the videos she was passionate about.

THE REALIZATION

Then came a turning point. Jenny discovered the shocking truth: the foods she thought were healthy were filled with fake ingredients - refined sugars, seed oils, and chemicals disguised as flavoring. Determined to take control of her life, she cut out the junk and switched to eating real food—whole fruits, veggies, and nutrient-rich ingredients.

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LIVING THE DREAM

The transformation was extraordinary. Jenny’s health improved, her energy returned, and she could finally chase her dream of becoming a YouTuber, creating the content she always wanted to share with the world. Now, as a thriving content creator with over 6 million followers, Jenny uses her platform to inspire others. She proves that healthy eating can be both fun and cool - and that real food can taste amazing without the junk.

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Eating healthy doesn’t have to feel boring or tasteless

Kids will love the flavor, parents will trust the ingredients, and together, they’ll discover that choosing real food can be just as exciting.

Hoyo’s isn’t just cereal - it’s a movement. Jenny is on a mission to make healthy eating cool, fun, and accessible for families everywhere, starting online and soon expanding into retail shelves across the country. It’s time to ditch the fake, embrace the real, and take breakfast to the next level with Hoyo’s!

Let’s swap out the fake 'healthy' cereals for real food - because healthy food isn’t just better for you, it tastes better too!